Your Twitter experience is only as good as the people you follow. With the platform evolving into a fast-paced hub for news, opinions, and trends, following the right accounts can make all the difference. Whether you're growing a personal brand, marketing a business, or just looking to stay informed, your timeline should be intentional.
Categories of Twitter Accounts Worth Following
To help organize your feed better, we’ve split this into key categories:
Tech & Innovation
Business & Entrepreneurship
Marketing & Growth Hacking
Motivation & Mindset
Memes & Entertainment
News & Journalism
copyright & Web3
Education & Learning
Design & Creativity
Productivity & Tools
Let’s dive into the best in each category!
Top Tech & Innovation Twitter Accounts to Follow
@elonmusk
Why Follow: Love him or hate him, Elon shares unfiltered insights into space, AI, EVs, and the future.
@sundarpichai
Why Follow: CEO of Alphabet Inc. – updates on Google, AI, and cutting-edge tech.
@anildash
Why Follow: Tech veteran sharing thoughts on ethics, technology, and innovation.
Best Business & Entrepreneurship Accounts
@naval
Why Follow: Philosophy meets wealth. Naval’s tweets on startups, leverage, and self-improvement are gold.
@thomas_hearne
Why Follow: Startup advisor, sharing actionable business and SaaS growth strategies.
@shaanvp
Why Follow: Co-host of My First Million podcast – full of bold business insights.
Marketing & Growth Hacking Gurus
@neilpatel
Why Follow: Digital marketing expert with endless SEO, traffic, and growth tips.
@randfish
Why Follow: Founder of Moz and SparkToro. Expect intelligent marketing and startup advice.
@themarketingmill
Why Follow: Twitter’s hidden gem. Micro-threads on funnel building, email, and conversions.
Motivation & Mindset Influencers
@jamesclear
Why Follow: Author of Atomic Habits. Life-transforming advice in under 280 characters.
@thedailyzen
Why Follow: Simple, elegant posts to help you center yourself and think clearly.
@zuby
Why Follow: Strong takes on discipline, success, and independence.
Funny, Meme & Entertainment Twitter Accounts
@dril
Why Follow: The king of absurdist Twitter. An icon of internet humor.
@chrissyteigen
Why Follow: Celebrity, humorist, and brutally honest mom tweets.
@sosadtoday
Why Follow: A poetic blend of existential dread and humor. Perfect for late-night scrolling.
News & Journalism
@nytimes
Why Follow: Stay updated with global events, politics, and features.
@benshapiro
Why Follow: For fast-paced, right-leaning political takes and debates.
@AOC
Why Follow: Progressive voice in US politics and policy discussions.
copyright & Web3 Thought Leaders
@vitalikbuterin
Why Follow: Co-founder of Ethereum. Expect deep thoughts on blockchain and decentralization.
@balajis
Why Follow: Ex-CTO of copyright. Tweets on copyright, future cities, and freedom tech.
@thedefiedge
Why Follow: Actionable DeFi insights and copyright strategies.
Education & Learning Accounts
@fermatslibrary
Why Follow: Explains complex topics in simple, tweet-sized formats.
@waitbutwhy
Why Follow: Creator of deep-dive blogs in tweet form. Thought-provoking and hilarious.
@historyinmemes
Why Follow: Hilarious and informative history memes. Learn while you laugh.
Design & Creativity Experts
@figmadesign
Why Follow: The go-to account for design collaboration tools and UI tips.
@daneden
Why Follow: UI/UX designer with animations, thoughts, and design systems.
@paulmillr
Why Follow: Creative technologist exploring code, art, and user experiences.
Productivity & Tools Twitter Accounts
@tiago_forte
Why Follow: Creator of the Second Brain system. Great for productivity nerds.
@notionhq
Why Follow: The official Notion account with updates, hacks, and templates.
@mymind
Why Follow: A clean, privacy-first alternative to bookmarking, tweeting ideas on organization.
Why Following the Right Twitter Accounts Matters
By carefully curating your Twitter feed, you are essentially choosing your circle of influence. Unlike other platforms, Twitter allows direct access to the thoughts and conversations of:
Billionaires
Authors
Scientists
Creators
Developers
Activists
Entertainers
Every tweet is an opportunity to learn, be inspired, or laugh — if you’re following the right people.
Using Twitter to Grow Your Personal Brand
Following great accounts is just one side of the coin. Here’s how you can turn that inspiration into action:
Observe Tweet Formats That Work
Notice how top creators format their tweets — short sentences, hooks, or value-packed threads.
Engage Actively
Commenting and quote-tweeting valuable content can help build relationships in your niche.
Create Value
Use what you learn to craft your own content. Even a single insight per day makes a difference.
Bonus Tip: Use Lists to Organize Who You Follow
Twitter Lists help you categorize content. Create lists for:
Daily Inspiration
Tech News
Startup Advice
Humor Breaks
Learning/Threads
You don’t even have to follow someone to add them to a list.
How to Find Even More Accounts Like These
Here’s how to find similar or niche-specific Twitter accounts worth following:
Check "Who to Follow" Recommendations
Look at Followers of Influencers You Like
Use Tools like Followerwonk, Tweepi, or Refind
Follow Hashtags (#buildinpublic, #MarketingTwitter, #CryptoTwitter)
Explore Twitter Spaces – live conversations open doors
Final Thoughts: Curate for Your Goals
Whether you’re here to build, laugh, learn, or lead, your Twitter feed should reflect your goals. The people you follow are the conversations you join, the ideas you absorb, and the future you shape.
Set aside 30 minutes today to follow 10–20 valuable accounts, mute the noisy ones, and build a timeline that actually serves you.
Recap: Top Twitter Accounts to Follow by Category
| Category | Top Accounts |
| Tech | @elonmusk, @sundarpichai, @anildash |
| Business | @naval, @shaanvp, @thomas_hearne |
| Marketing | @neilpatel, @randfish, @themarketingmill |
| Mindset | @jamesclear, @zuby, @thedailyzen |
| Memes | @dril, @sosadtoday, @chrissyteigen |
| News | @nytimes, @benshapiro, @AOC |
| copyright | @vitalikbuterin, @balajis, @thedefiedge |
| Learning | @fermatslibrary, @waitbutwhy, @historyinmemes |
| Design | @figmadesign, @daneden, @paulmillr |
| Productivity | @tiago_forte, @notionhq, @mymind |